The Presence Scout Blog
Practical guides on SEO, AEO and winning visibility in the age of AI search.
·1 min readAEOFundamentals
What Is Answer Engine Optimization (AEO)? A 2026 Guide
AEO is the practice of getting your brand cited in AI-generated answers. Here's what it is, how it differs from SEO, and how to start.
·1 min readAEOChatGPT
How to Track Whether Your Brand Appears in ChatGPT
A practical walkthrough for monitoring your brand's presence in ChatGPT answers — what to measure, how often, and what to do with the data.
·1 min readSEOAEO
SEO vs. AEO vs. GEO: What's the Difference?
SEO, AEO and GEO are related but distinct. This guide breaks down each term, how they overlap, and where to focus your effort in 2026.